UIE Article – Five Ways To Animate Responsibly

In this week’s article Rachel Nabors discusses how to appropriately use animation.

Here’s an excerpt from the article:

Sadly, animation is considered decorative by the bulk of the web development community. UI designers and interaction developers know better, of course. But when I’m teaching a workshop on animation for interaction, I know that my students face an uphill battle against decision makers who consider it nice to have, and tack it on at the end of a project, if at all.

This stigma is hard to shake. But it starts with us using animation deliberately or not at all. Poorly considered, tacked-on animation will often cause more harm than good. Users may complain that it’s too slow or too fast, or that they have no idea what just happened.

Read the article: Five Ways To Animate Responsibly

How do you animate responsibly? Share your thoughts with us below.